If you listened to Episode 27: “Is Suicide Contagious?“ you know that media coverage of suicides increases the risk of others making suicide attempts. In today’s internet environment, though, the relationship between social media and suicide may be even more important to consider.
Sharing Suicidal Content
We know that social media and suicide contagion are connected. Persons who are contemplating suicide are apt to post their thoughts on social media. Think of it as the 21st century equivalent of a suicide note, except that it is public. Such posts are obviously made before the suicide and might offer an opportunity for intervention to prevent the suicide. However, this means that someone has to recognize the threat and take action (e.g., by calling 911 or the National Suicide Prevention Lifeline 1-800-273-TALK). Such posts should not be dismissed as efforts to seek attention or “mere” cries for help. Take them seriously.
Others, particularly those who are already depressed or who have previously thought about suicide, may be influenced by posted threats or details of suicide. Social media posts may contribute to copycat suicides:
- In a similar geographical area (e.g., the same high school).
- Among those who knew the person who died by suicide.
- Who see themselves as somehow similar to the person (e.g., by ethnicity, age range, interests).
In Closing…
Social media and suicide are a dangerous combination. We should consider the potential impact of our social media posts about suicide on those who will read or view them. If you see a posting that suggests someone is suicidal, you need to take some kind of action. When you know the person, reach out to them, ask about what they posted, and offer to get them help (e.g., by calling the National Suicide Prevention Lifeline). If you don’t know the person, you may wish to respond by sending them the phone number/textline of the National Suicide Prevention Lifeline (1-800-273-TALK). In either case, recommend that they get in touch with a mental health professional who can help. Suicides are preventable, but only if you take action.